AFC Kingston were formulated in 2017 and needed a logo to represent the football club. During the research process, we found out that the borough of Kingston (where the football club are based) is often represented by the use of Salmon. Salmon is even used on the boroughs Coat of Arms.
For the final design, we used the salmon and a football - placed within the crest. We then added a playful/youthful looking crown on top to represent the young people who will be playing for the team. This also works as 'Kingston' has the word 'King' in it.